As Facebook’s performance advertising platform continues to grow, Facebook is adding new features to help advertisers get the most out of the system.
Continue reading...7. August 2009
After being one of the oldest electronics retail chains, and having a successful 88-year run, Radioshack is now set to re-introduce itself as just “The Shack” — at least in its ads. The retail chain is spending a huge dent of its $200 million ad budget for this year on new TV and Web Ads to [...]
Continue reading...30. July 2009
Southern Comfort has decided to place the entirety of their $10 million budget into digital media. TV has become less effective in reaching their target audience, ages 21-29.
Continue reading...27. July 2009
Steve Jobs has approved the new Tablet, which is rumored to be on the 2010 product roadmap.
Continue reading...20. July 2009
Social media has quantifiable results for deeply engaged companies. Wetpaint's extensive study shows the top 10 most engaged brands and how social media contributed to their bottom line.
Continue reading...17. July 2009
Pizza Hut has launched an iPhone application that allows you to order pizza, pasta, and wings. You can even play a game while you are waiting on your delivery!
Continue reading...16. July 2009
Microsoft is really starting to fight back against competitors, through its creation of Bing, and new ad campaigns. It's interesting to see how competitors are dealing with it.
Continue reading...1. June 2009
You like music? You’ve probably seen a lot of music ads. Like sports? You’ve probably seen a lot of sports ads. Like reading? You may have seen ads for new book releases. Makes sense, no? On the most basic level, the targeted marketing world within social media is pretty self explanatory. Keywords within your profile [...]
Continue reading...28. May 2009
Ever wonder why the ads you see on the right side of your Facebook profile catch your eye? Why they are always so relevant to your interests? Why you can’t help but click on them? It’s called targeted advertising and it’s powerful stuff.
Continue reading...14. May 2009
BMW's latest ad campaign showcases the work of an avant-garde style artist with their newest sports car, the Z4 Roadster.
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1. September 2009
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