Buzzword Chasers » Buzzwords

Denial Of Service (DOS) Attack

chris — Thu, 06 Aug 2009 15:41:32 +0000

A DoS or Denial of Service attack is an attempt to make a computer resource unavailable. This is done by flooding a resource with fake “jibberish” requests, taking up system resources and making it impossible for a service to respond to legitimate requests.

Sprite

chris — Sat, 07 Feb 2009 02:49:52 +0000

A Sprite (within the context of computer graphics) is a 2 or 3 dimensional image that is integrated into a larger scene. Sprites served as an early optimization technique whos purpose was to keep memory costs low within animations.

Within context of web design, Sprites are often used as background images for items such as form fields or navigational elements. These sprites are moved around to their appropriate position to notify web surfers of mouse overs, errors or other usability clues.

Example sprite:

example sprite

WinRAR

Will — Fri, 23 Jan 2009 17:12:26 +0000

WinRAR is a shareware archive application originally developed for Windows (Mac and Linux versions are also available). Using WinRAR a user can reduce the size of their files for purposes such as email attachments and backing up data. WinRAR can compress and decompress a large number of archive files, the most common of these being RAR and ZIP. Other file extensions handled by WinRAR are ARJ, LZH, TAR, GZ, ACE, UUE, BZ2, JAR, ISO, EXE, 7z and Z. WinRAR also allows users to encrypt their archive files.

WinRAR can be downloaded at http://www.win-rar.com/download.html.

Note: “winrar” is also used colloquially as an intention misspelling of “winner”. Ex: “you are teh winrar”.

sIFR

admin — Mon, 12 Jan 2009 09:36:33 +0000

SIFR or Scalable Inman Flash Replacement, is the result of many hundreds of hours of designing, scripting, testing, and debugging by Mike Davidson. The SIFR technique was conceived as DOM replacement method originally conceived by Shaun Inman into a typography solution for the masses. Visiting sites such as ABC News, Aston Martin, Nike and many more will show you all visuals of Rich Media and Sexy Typography without compromising Semantics and Search Engine Friendlyness.

they were kind enough to have released sIFR to the world as open source, under the CC-GNU LGPL license, so anyone can use it free of charge.

for more information check out Mike & Shaun’s Blog at http://www.mikeindustries.com/blog/sifr/

GAUDI

admin — Sun, 11 Jan 2009 05:45:29 +0000

Google Audio Indexing.

Refers to Google’s ability to Index and Cache Actual video content by pulling out certain words and evaluating them.

we saw this with the 2008 presential election but its only a matter of time before google really taps into this.

RON - Run of Network

admin — Sun, 11 Jan 2009 05:20:12 +0000

a Run of Network typically is associated with banner advertisments and will be rotated amount certain number of affilaite sites without targetting. this can also be called a “blind network”

EPM - Earnings per Thousand

admin — Sun, 11 Jan 2009 05:18:28 +0000

EPM stands for earnings per thousand and typically refers to a CPM or Cost per thousand impressions.

as we already know an impression is a single instance of your advertisment being viewed.

Affiliate Networks use EPC and EPM.

OPM - Outsourced Program Manager

admin — Sun, 11 Jan 2009 05:17:06 +0000

Outsourced Program Managers take on the role as primary point of contact to bridge together networks and affiliates.

outsourcing affiliate management is becomming additional popular due to the amount of time and effort required to manage this vs. the cos to oursource this.

USP

admin — Sun, 11 Jan 2009 05:14:41 +0000

This stands for unique selling proposition.

DRM

admin — Sun, 11 Jan 2009 05:08:35 +0000

Digital Rights Management